Future trends of WPC composite decking and wall cladding

       With the advent of Big Data era, data resources sharing provides a more intuitive and clear profitability analysis and risk assessment of investment development trends for many industries. For composite decking, wall cladding industry, the past 10 years is the birth of the industry and growing fast, and for the next 10 years, what will happen to Wood Plastic Composite decking and exterior wall industry?

       Composite decking, wall cladding products become dominant among the consumption groups born after 1980s, this group is facing a phase of buying house for getting married, which promotes the consumption of decorative building materials. No matter wood-plastic composite industry, or the other building materials industry, now is preparing to cater the preference of consumers groups born after 1980s. Many Wood-Plastic Composite enterprises launched many new marketing strategies and a series of different styles of products to meet the consumers’ individuality and fashion pursuit according to their consumption characteristics.

       For the domestic market, Wood-Plastic Composite enterprises should develop a comprehensive local market. Insiders analyzed that to break the current impasse of WPC composite decking and cladding market. The second and third-tier cities is a good market to breakthrough. The real estate market bubble is less in these cities, therefore the healthy real estate industry will promote the development of WPC composite wall decking and exterior wall cladding industry.

       To build a brand of WPC composite decking and wall cladding is a long run to go: At present, Wood-Plastic Composite products are facing serious homogeneity. With the enhancement of living standards, people have higher and more stringent requirements on the styles, functions and applications of WPC composite decking and wall cladding products. The brand recognition is increasing, so WPC products branding strategy will be a trend.